Western Digital launches new video Surveillance Solns

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New WD Purple Pro product line brings elevated performance, workload capability and reliability to advanced AI-enabled recorders and video analytics server applications

New Delhi: Data infrastructure major Western Digital Corp has announced the expansion of the WD Purple family with the new WD purple product line for a new generation of advanced AI-enabled recorders and back-end servers.

Emerging smart video architectures that capture, store and analyze massive amounts of video data, and perform heavy deep-learning video analytics, are putting an unprecedented level of stress on storage subsystems.

The new WD Purple Pro line is designed to handle these workloads with optimized storage performance, capacity, workload capability and reliability for a myriad of devices, including AI-enabled network video recorders (NVRs), video analytics servers, storage arrays and storage/server solutions, including those that perform deep-learning analytics.

Western Digital Director(Marketing- India) Jaganathan Chelliah said, “With the addition of WD Purple Pro product line, our WD Purple portfolio of  smart video storage products is well positioned to harness the capabilities of Artificial Intelligence. Unlike the traditional CCTV cameras, smart CCTV cameras today capture and transfers, multiple video streams for AI based real time and batch analytics. Our WD Purple Pro HDDs with All frames AI tech has the capability to handle the intense workload and enable users to derive deep insights.”

WD Purple Pro hard drive benefits include:

  • Enhanced AllFrame™ AI technology enabling video streams from up to 64 HD cameras to be recorded concurrently¹, while simultaneously handling up to an additional 32 AI stream of AI functions, whether the cameras are directly connected to advanced recorders or to cloud-based servers.
  • High performance and workload capability, supporting up to 550TB a year workload rating, provide for the additional demands of AI functionality, including pattern matching and object/event recognition, while writing a multitude of video streams.
  • High reliability and capacity solutions help retain and feed thousands of hours of training video to enable effective deep-learning and AI algorithm development. Capacities range from 8TB to 18TB³ with a five-year limited warranty.
  • Enterprise-class durability to work seamlessly in large-scale, high-density video analytics servers and cloud solutions. Offers ongoing HDD health monitoring in compatible systems, with Western Digital Device Analytics support.

The WD Purple Pro HDD in 4TB is priced at INR 8999, 8TB at INR 25999, and is available in capacities up to 18TB. The current range of Western Digital Purple Pro HDDs is available at Isha Enterprise, Ace Metro, ADI and other leading IT partners across the country.

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