R&M ties up with Radiant Info to expand structured cabling biz

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Switzerland – based network cabling giant Reichle & De-Massari, (R&M) has roped in New Delhi – based Radiant Info Solution to drive their Structured Cabling System (SCS) business as their North India Territory Distributor.

In a bid to make a deeper penetration and to further R&M’s footprint particularly in Structured Cabling Systems Channel business, this move was made based on Radiant’s capabilities for driving channel markets as a value added IT network provider with strong support presence.

Taking to newsmen Radiant MD Nishant Gupta said “Our track record shows our apt in marketing and positioning products of global brands in the domestic markets. Our company has an excellent team of technocrats who offer technical support to customers in no time.   

While in 2003-04 the market value of this segment was estimated at around Rs 500 Crores, it is now poised for a quantum jump of Rs 3,500 crores. In view of this emerging volume Global players have started with customized products.

Commenting on the agreement, R&M India Senior Director Sales (Private Network) R. Murugesan said, “We are pleased to appoint Radiant Info as our Regional Distributor for North India for Enterprise Network Cabling Business. With Radiant, our distribution network has become stronger, we are confident their expertise  and reach will help us serve more customers and grow our business manifold.”

He said on a very conservative note, this SCS segment is expected to witness a major boom in the domestic market in view of its vertical as well as horizontal growth.

He said though this system entered the Indian market at the beginning of 90’s but primarily was confined to Corporate, BPO and KPO sectors and now it is entering in the residential, hotels, skyscraper buildings and more. These cables are fast becoming a need of regular life for its ideal characteristic for Data Transfer, Voice Calling and Image Transfer with Total Security.

Gupta said that with R&M’s presence in the same northern Indian market for long, it will help them to penetrate in the tier two, three and four cities in view of their strong technical support system.

R&M have further organized an intensive training program with Radiant for the North Indian System Integrators at the Capital on May 17 this month. At the culmination of the course participants will go through an exam to enable them to qualify carrying out SCS enabled Projects and receive a Certificate of Recognition thereof, Gupta added.

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